One thing this pandemic has highlighted is how women's sport has made strides over the years yet there are still barriers and restrictions - especially with many in society still having a socio-political outlook and negative perception. It is a reflection of education and culture, yet we can challenge these stigmatisms to create accessibility for all.
Premier 15s title sponsor Tyrrells will end its sponsorship of the top tier of the women’s club game at the conclusion of its three-year contract (August 2020). Tyrrells, owned by KP Snacks, has reviewed its sponsorship commitments, and has taken the decision to redirect its marketing spend in line with overarching business objectives. Kevin McNair, Marketing Director, KP Snacks says: “...